For coaches, consultants, therapists and trainers
Walk Away With
A Hook That
Books Calls.
Tonight.
In 90 minutes you will train AI to write in your exact voice, build a headline that stops the right client mid-scroll, and leave with copy you can use before the week is out. Not homework. Not a framework to implement later. Done in the room.
You're working harder than
anyone you know.
And earning less than you should.
- ✕You try AI tools. You get a generic pitch that sounds nothing like you. You close the tab and go back to writing everything yourself.
- ✕Every coach in your space is starting to sound identical. Same hooks. Same phrases. Same empty promises.
- ✕You spend the first 20 minutes of every discovery call explaining what you do — before you even get to whether you're the right fit.
- ✕Your website, your bio, your posts — they all describe what you do. None of them make the right person stop and say: that's exactly what I need.
- ✕You're good at what you do. You just can't figure out how to say it in a way that makes people book.
Here's the thing nobody selling you an AI tool wants to say: AI doesn't fix a confused message. It just makes you loudly anonymous faster.
AI gives you what you put in.
Vague in. Generic out.
The coaches getting results from AI right now aren't using better tools. They have better inputs.
Because AI amplifies whatever you feed it. Feed it clarity — it scales your message. Feed it a vague description of your service — it throws back a cheesy sales pitch that sounds like everyone else.
This masterclass fixes the inputs first. Then shows you exactly how to use AI to build copy that sounds like you on your best day — only faster, sharper, and engineered to convert.
"Most people use AI the way most people use a gym membership. With great intentions at the start. Then mostly guilt. Then nothing changes. The problem was never the tool. It was what they put into it."
This is not a passive webinar.
Bring your laptop.
Four live segments. One hook built in your voice before you close the tab.
Right person.
Wrong masterclass.
Both cost you time.
- You're a coach, consultant, therapist or trainer and your service feels too deep to explain in a short post
- You've tried AI and abandoned it because the output felt robotic or completely misaligned
- You spend the first 20 minutes of every discovery call explaining what you do
- Your website reads like an academic paper instead of a compelling invitation
- You're ready to build — not just watch. Bring your laptop.
- You're just starting out and don't have a service yet
- You want a passive watch-and-forget webinar
- You already have a full pipeline and converting copy
- You won't put 90 minutes into building something that lasts
Real businesses. Real copy.
Built live on the call.
These are before-and-after rewrites from previous sessions — built in the room, in real time, with real founders.
"I help women step into their power and live their most authentic life."
"I help burned-out six-figure women quit the job that's making them miserable — in 90 days."
"Three people DM'd me within 24 hours of updating my bio. That had never happened before."
"I support clients in exploring their relationship with food and body image."
"I help women stop the binge-restrict cycle — without another diet."
"I finally understood why people kept asking 'what do you actually do?' — and fixed it in one sitting."
"I help coaches and consultants scale their business using proven strategies."
"I help consultants raise their day rate to £2k — without losing the clients they have."
"I rewrote my website landing page that same night. First enquiry came in two days later."
"Rewrote my brand Positioning statement in 20 minutes. I left with a positioning statement and a hook that actually sounds like me — not a sales pitch someone else wrote."
RISK
The "Worth Every Minute" Promise
Show up. Do the work. If you don't leave with a hook you can actually use — one that sounds like you and is built to stop the right person scrolling — you spent 90 minutes on a free Zoom. That is the absolute worst case.
The only thing you risk is 90 minutes. And if we don't deliver, we don't deserve them.
Save my spot.
Answered honestly.
Every week you keep explaining yourself instead of being understood, a buyer who was almost ready talks herself out of it. Not because your offer is wrong. Because your first line didn't make her stop. Confused buyers don't book. They leave. And they don't tell you why.
One Hook.
One Night.
Everything Changes.
Monday 29th June. 90 minutes. You leave with a scroll-stopping hook in your voice, an AI framework that actually works, and copy you can use before the week is out.
You spend 90 minutes on a free Zoom. You don't love what we build. You leave. That is the worst case. No money changes hands. Nothing to cancel. The only thing you risk is 90 minutes — and you get those back if we don't deliver.
"I don't just teach AI. I use it every day to run a business that generates leads, books clients, and creates content without me doing it manually. This masterclass is the starting point I wish someone had handed me."— Myke, Founder, Smart Client Capture